Beyond Building It

WEBSITE REVIEWS

 

 

Is Your Website Your Best Sales Person?

 

NO? then fire it! Well, not really, but it is time to rethink what you are doing.

 

Ask yourself:

  • Is Google sending you the wrong people?
  • Is Google not sending you anyone!
  • Do you think your competitors have better websites?
  • Is your website contributing to your bottom line?
  • Do you get complaints about your site--from customers or others in your company?

 

Then it is time to get answers to your questions with an evaluation of your existing site and web presence.

 

Beyond Building It Signature Web Review

 

The foundation of our work with clients is our signature web review. We audit your site, including a competitive comparison and give you a formal report documenting our findings. If you like, we can present these findings in a session with your executive or marketing team.

 

 

I have worked with Janet over the past 2 years on several projects assisting business owners through the Norcal SBDC. When I was ready to launch my business website, www.TechShortcut.com, I turned to Janet to do a full review of my website to ensure that the site was designed to meet business objectives and that it would be seen favorably by search engines. Janet provided input that was vital and I made many changes based on her recommendations. Janet is business-minded, tech savvy, practical and a easy to talk to. I highly recommend Janet.

Jeff Keihl

Founder

TechShortCut.com

Elements of our Website Review

 

Our website review covers the following aspects of your site:

 

  • Home page. First impression and branding.
  • Site architecture. Site structure and technical aspects that impact browser compatibility and search engine access.
  • Search engine visibility. Basic site aspects that make the site easily found and indexed by search engines for relevant keywords.
  • Site design. Appropriateness of design, layout and organization of the site for the intended audiences.
  • Site content. Review of the depth and appropriateness of the content.
  • Site functionality. Review of forms, search features and other site tools used by visitors.
  • Site navigation. Review of the site's navigation systems and content access for all audiences.
  • Competitive analysis. Comparison of your site with up to three competitors or industry leaders.
  • Web presence. Includes positioning of the site by top search engines, site presence in local and trade directories, local search presence and basic social marketing review.

 

The goal of the audit is to uncover any issues interfering with search engine visibility of the site, as well as any negative visitor experience issues. Prioritized recommendations and best practices checklist will be provided with the final report.

 

Interested in having us review your site? Email us today! Or, call us at (707) 528-8711.